The History of Alfa Romeo

The History of Alfa Romeo

The History of Alfa Romeo

Learn About the Automaker's Storied History, then View Alfa Romeo Inventory in NJ!

Alfa Romeo is one of the leading automobile manufacturers in Italy and has been for over a century. Founded by French automotive engineer Alexandre Darracq in 1910, Alfa Romeo was originally called A.L.F.A, an acronym for Anonima Lombarda Fabbrica Automobili (Anonymous Lombard Automobile Factory). The company quickly established itself as one of the foremost car makers in Italy, producing iconic vehicles such as the 1910 24HP and 1912 40-60 HP. Today the Alfa Romeo's brand presence in the US is strong with its Stelvio and Giulia models going strong, along with the brand new Alfa Romeo Tonale! Keep reading to learn more.

The Beginnings of Alfa Romeo

The company changed its name to Alfa Romeo in 1915 after it was taken over by Italian entrepreneurs Nicola Romeo and Ugo Stella. Under their ownership, Alfa Romeo continued to establish itself as a major player in the automotive industry, producing several classic models such as the 8C 2300 and 6C 1750. During the Second World War, Alfa Romeo continued to produce cars, but also manufactured aircraft engines for the Italian military. After the war ended in 1945, Alfa Romeo focused more on their car production, introducing several new models such as the iconic Giulietta series. This period saw Alfa Romeo become one of the most successful car makers in Europe, with sales increasing by more than two thirds between 1950 and 1960.

Alfa Romeo in the 1970s

During the 1970s, Alfa Romeo diversified their range to include luxury vehicles such as the Alfetta saloon and the GTV coupe. They also began to produce a line of commercial vehicles, including the AR6 van. The company continued to gain traction throughout the decade with their range of sporty cars such as the GTV6 and 75 Turbo models.

Alfa Romeo in the '80s

In 1986, Alfa Romeo was acquired by Fiat Group, becoming part of one of the world’s largest car manufacturers. Under Fiat’s ownership, Alfa Romeo was revitalised and produced several modern classics such as the 166 saloon and 147 hatchback. The company also expanded their range to include SUVs and MPVs, with models such as the 156 Crosswagon and 159 Sportwagon becoming popular across Europe.

Alfa Romeo Today

Today, Alfa Romeo is still one of the leading car makers in Italy and continues to produce popular models such as the Giulia and Stelvio. It has also just rolled out the brand new Tonale! The company has come a long way since it was founded more than a century ago and its iconic vehicles continue to be admired by generations of motoring enthusiasts all over the world.  Alfa Romeo’s long history proves that they are a force to be reckoned with in the automotive industry.  The company is sure to continue making waves for many years to come. 

Visit Alfa Romeo Fullerton for New & Used Alfa Romeo Models!

From its humble beginnings as A.L.F.A, the company has evolved into one of the world’s foremost automakers. With its iconic models and dedication to excellence, Alfa Romeo is sure to remain an integral part of the automotive industry for many years to come.  Thank you for taking the time to read this article. We hope it has been informative and enjoyable!  If you are interested in Alfa Romeo ownership in New Jersey, Fullerton Alfa Romeo is the place to go! Check out our inventory online or stop by our showroom in Somerville. 
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VIN: 1FTFW1E80PFB46662
Stock: PFB46662
20,585 mi
Ext.

Features

  • Adaptive Cruise Control
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Agate Black Metallic 2023 Ford F-150 King Ranch 4WD 10-Speed Automatic 3.5L V6 EcoBoost 4WD, ABS brakes, Alloy wheels, Bed Utility Package, Compass, Electronic Stability Control, Equipment Group 601A High, Front dual zone A/C, Heated door mirrors, Heated front seats, Heated rear seats, Illuminated entry, Integrated Trailer Brake Controller, Low tire pressure warning, Multi-Contour Driver & Passenger Seats, Power-Deployable Running Boards, Radio: B&O Unleashed Sound System by Bang & Olufsen, Remote keyless entry, Traction control.

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  • Internet Price $58,000

VIN: 1FTFW1RJ7PFA86098
Stock: PFA86098A
10,033 mi
Ext.

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  • 360 Cameras
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Oxford White 2023 Ford F-150 Raptor 4WD 10-Speed Automatic 5.2L V8 LUBE, OIL, & FILTER, 4WD, 17" Forged Aluminum Bead-Lock Capable Wheels, Black Exterior Accents, Carbon Fiber Interior Appliques, Code Orange Stitching Doors & Instrument Panel, Code Orange Tow Hooks, Equipment Group 802A Raptor R, GVWR: 7,300 lbs Payload Package, GVWR: 7,450 lbs Payload Package, Interior Code Orange Raptor R Badging, Moonroof & Tailgate, Partitioned Lockable Fold-Flat Storage, Power Tailgate, Raptor R Badge Tailgate Applique, Raptor R Exterior Graphics, Recaro Black w/Orange Stitching Front Seats, Twin Panel Moonroof, Unique Hood Vent w/R Badge, Unique Raptor R Grille w/R Badge.

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  • Internet Price $119,500

VIN: ZN661XUA2PX419633
Stock: px419633a
4,186 mi
Ext.

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Black 2023 Maserati Levante GT AWD ZF 8-Speed Automatic 3.0L V6 LUBE, OIL, & FILTER.

Recent Arrival! Odometer is 1931 miles below market average!
  • Retail Price: $97,795
  • Internet Price $68,000

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VIN: ZN682AVM6P7432347
Stock: p7432347a
4,049 mi
Ext.

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Black 2023 Maserati Grecale Modena AWD ZF 8-Speed Automatic 2.0L Turbocharged LUBE, OIL, & FILTER.

Recent Arrival! Odometer is 511 miles below market average! 22/29 City/Highway MPG
  • Retail Price: $81,701
  • Internet Price $63,000

  • You Save: $18,701

VIN: 4T1B21HK6JU002534
Stock: JU002534
50,789 mi
Ext.

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2018 Toyota Camry Hybrid FWD eCVT 2.5L I4 Hybrid DOHC LUBE, OIL, & FILTER, Diversified Cpo go, 2.5L I4 Hybrid DOHC.

Recent Arrival! Odometer is 24001 miles below market average!

Awards:
* 2018 KBB.com 10 Most Awarded Cars * 2018 KBB.com 10 Best Sedans Under $25,000 * 2018 KBB.com Best Family Sedans * 2018 KBB.com Best Resale Value Awards * 2018 KBB.com 10 Most Awarded Brands
  • Retail Price: $22,500
  • Internet Price $21,750

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VIN: 1C4RJKAG1P8894498
Stock: P8894498
20,065 mi
Ext.

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Diamond Black Crystal Pearlcoat 2023 Jeep Grand Cherokee L Altitude 4WD 8-Speed Automatic 3.6L V6 24V VVT LUBE, OIL, & FILTER, 115V Auxiliary Power Outlet, 3rd Row Charge-Only USB Ports, Altitude Appearance Package, Black Headliner, Capri Leatherette/Suede Seats, Delete Laredo Badge, Gloss Black Exterior Accents, Heated Front Seats, Heated Steering Wheel, Molded In Color Black/Gloss Black Roof Rails, Power Liftgate, Quick Order Package 23B Altitude, Rain Sensitive Windshield Wipers, Remote Start System, Selectable Tire Fill Alert, Wheels: 18" x 8.0" Fully Painted Aluminum 1, Wireless Charging Pad.

Recent Arrival!
  • Internet Price $39,000

VIN: 1FTFW1E59PFC05374
Stock: PFC05374
17,338 mi
Ext.

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  • Bluetooth®
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Azure Gray Metallic Tri-Coat 2023 Ford F-150 Lariat 4WD 10-Speed Automatic 5.0L V8 4WD, ABS brakes, Alloy wheels, Compass, Electronic Stability Control, Equipment Group 501A Standard, Front dual zone A/C, Heated door mirrors, Heated front seats, Illuminated entry, Low tire pressure warning, Remote keyless entry, Traction control.

Recent Arrival!
  • Internet Price $53,500

VIN: 1C4RJYE66R8923033
Stock: R8923033A
5,445 mi
Ext.

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  • Adaptive Cruise Control
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Baltic Gray Metallic Clearcoat 2024 Jeep Grand Cherokee Summit 4xe 4WD 8-Speed Automatic 2.0L I4 DOHC LUBE, OIL, & FILTER, 2.0L I4 DOHC, 4WD, 2nd-Row Manual Window Shades, Advanced Protech Group IV, Heads-Up Display, Luxury Tech Group V, Night Vision/Pedestrian-Animal Detection, Quick Order Package 27T, Rearview Autodim Digital Display Mirror, Two Tone Paint Group, Wireless Charging Pad.

Price includes $3000 rebate PLUS ccap loyalty or sfs lease loyalty bonus cash of $2000

Recent Arrival!
  • Retail Price: $81,300
  • Internet Price $69,000

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VIN: JM3KFBAM7N0541744
Stock: N0541744
67,027 mi
Ext.

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Jet Black Mica 2022 Mazda CX-5 2.5 S AWD 6-Speed Automatic 2.5L I4 DOHC 16V LUBE, OIL, & FILTER.

Recent Arrival! 24/30 City/Highway MPG
  • Retail Price: $22,000
  • Internet Price $18,500

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VIN: KNDPM3AC7M7862514
Stock: M7862514
63,295 mi
Ext.

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  • Aux Input
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Burnished Copper 2021 Kia Sportage LX FWD 6-Speed Automatic Electronic with Overdrive 2.4L I4 DGI DOHC 16V LUBE, OIL, & FILTER.

Recent Arrival! 23/30 City/Highway MPG

Awards:
* JD Power Initial Quality Study (IQS)
  • Retail Price: $19,000
  • Internet Price $16,600

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VIN: 2FMPK4J9XRBA24875
Stock: RBA24875A
6,114 mi

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Burgundy 2024 Ford Edge SEL AWD 8-Speed Automatic EcoBoost 2.0L I4 GTDi DOHC Turbocharged VCT LUBE, OIL, & FILTER, AWD, 110V/150W AC Power Outlet, Convenience Package, Equipment Group 201A, Fog Lamps w/Iconic Silver Bezel, Perimeter Alarm, Power Liftgate, Remote Start System, Universal Garage Door Opener (UGDO), Wireless Charging Pad.
Price includes $4000 in rebate plus
0% up to 72 months with approved financing

Recent Arrival! 21/28 City/Highway MPG
  • Internet Price $37,000

VIN: 2FMPK4J90RBA13187
Stock: RBA13187A
4,536 mi
Ext.

Features

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Stone Blue Metallic 2024 Ford Edge SEL AWD 8-Speed Automatic EcoBoost 2.0L I4 GTDi DOHC Turbocharged VCT LUBE, OIL, & FILTER, AWD, 110V/150W AC Power Outlet, ActiveX Trimmed Htd Bucket Seats, Black Beltline Molding, Black Roof-Rack Side Rails, Convenience Package, Dark Carbonized Gray Lower Front Bumper, Door Inserts w/Navy Pier Accent Stitching, Equipment Group 201A, Fog Lamps w/Iconic Silver Bezel, Paragon Instrument Panel Appliques, Perimeter Alarm, Pillar Black Grille Bars, Pillar Black Mirror Caps, Power Liftgate, Remote Start System, Sport Appearance Package, Universal Garage Door Opener (UGDO), Wheels: 18" Carbonized Gray-Painted Aluminum, Wireless Charging Pad.
Price includes $4000 in rebate plus
0% up to 72 months with approved financing

Recent Arrival! 21/28 City/Highway MPG
  • Retail Price: $44,800
  • Internet Price $37,000

  • You Save: $7,800


*Please contact the dealer for additional manufacturer rebates that may be available that could reduce your price further! Additional factory rebates from certain manufacturers, such as first time buyers, recent college graduates, veterans and/or active members of the military, owners of competitive makes, loyalty rebates etc, are not included. Not all customers qualify for all rebates and residency restrictions apply. We make every effort to provide accurate information, but please verify options and price before purchasing. All vehicles are subject to prior sale. All prices are special internet prices only. All financing is subject to approved credit. Price(s) include(s) all costs to be paid by a consumer, except for registration fees, sales tax, and $698 documentation fee.

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